What we do


The Problem With Showing Up Empty-Handed.

As our planet experiences a paradigm shift toward the power of informed consumers, customers are more attuned to the values and behaviors of companies as well as the brands behind the products they purchase.  They are not afraid to be critical and vocal against those perceived to be insufficiently contributing to society.  In this new frontier of global consumerism, Sustainability and Corporate Social Responsibility (“CSR”) will become increasingly important to the global consumer environment.

 

August 21, 2012 | By Tesla Martinez

Somewhere chiseled in etiquette books is a social rule stating that a guest arriving to an intimate dinner gathering at someone’s home should graciously arrive with a simple token of appreciation.  After all, the guest is being welcomed into another man’s castle.

Being invited to set up a business venture in another country is really no different.  Yet these days it seems … Read More »

 

Yum! Brands International CDO on Going Global: Food as an experience

Tesla Martinez of Terra Nova Insights, LLC, a boutique international development consultancy firm, interviews Nicolas Boudet, Chief Development Officer for Latin America and the Caribbean Business Unit of Yum! Brands on going global.  Yum! Brands is the world’s largest restaurant company with more than 37,000 restaurants globally. Yum! Brands is the parent company of  Pizza Hut, Taco Bell and KFC.

June 27, 2012 | By Tesla Martinez

TNI: How did you get into the business

Boudet:  My father inspired me and passed on to me at an early age a passion for the service industry, most specifically the hotel/restaurant business.  My father conducted and completed his entire career traveling around the world for large international hotel chains in countries such as Egypt, Togo, Nigeria, Saudi Arabia, and the U.S.  I found the experience to be very valuable and foundation for growth.  After graduating from high …